Interim Interest Group – 11th January 2016


Interim Interest Group

Monday 11th January 2016 – 5pm 

Address Details: National Liberal Club, Whitehall Place, London SW1A 2HB

Andrew MacAskill, Managing Director, Executives Online

A Marketing Strategy for your Interim Services

andrew macaskillAndrew MacAskill a well known expert in maximising social media will present his ideas on how Interims can gain competitive advantage through marketing their services directly to a target audience.

Content of the presentation will include:

• Buyer behaviour and the new sales model
• Maintaining a sales funnel to avoid the Interim feast and famine cycle
• Being found – optimising your online Interim profile to drive incoming leads
• Content marketing – how to build influence through social selling