Tuesday 7th February 2017 – 6pm
Address Details: Fox Williams LLP, 10 Finsbury Square, London EC2A 1AF
The Privacy Paradox
We are all skeptical of how businesses and Government use our personal data. Yet, every one of us demands personalised services, which can only be provided if we relinquish our hold over our data. You call a customer service helpline, you expect the agent to know you and the details of your account. If you get offers from retailers, you expect them to be relevant. This is the ‘Data Privacy Paradox’.
The talk is for anyone with an interest in the pervasive use of personal information today, in business, government and socially – and who wants to know what to do.
The audience will get a clear view of what Big Data is, how it is used, and how to think about data privacy issues. Mick will then provide very practical thoughts on dealing positively with the Privacy Paradox, to help get better business results
Mick Yates is a consultant, senior Exec and Board Director, with success in global firms, consultancy, start-ups and non-profit. His passions? Respect for customers, using data to drive better business decisions, developing great people, and leading high performing international teams.
Mick is an independent consultant and Visiting Professor at the University of Leeds, where he works on strategy, leadership and privacy issues around Big Data. He spent 10 years working with dunnhumby, the world leader in customer-centric data science, and was responsible for developing new retail partnerships across the world. Previously, he spent over 22 years in the Consumer Products industry, holding senior corporate positions at Procter & Gamble (Regional Vice President) and Johnson & Johnson (Company Group Chairman, Asia-Pacific).
Mick and wife Ingrid live near Bath, and have 6 children born in 5 countries on 3 continents – and 9 grandchildren. He is a writer, blogger, loves music of all kinds, and is a very keen photographer, with several books and exhibitions to his name.